Resources
Notes from the inbox.
Practical guides on Klaviyo, Shopify, and getting email delivered. The same checklists I use with clients.
Guide · 6 min read
Why your Klaviyo emails go to spam.
Most spam problems come down to a short list of causes. Here's how I check them, in the order that saves the most time.
Read the guide Guide · 7 min read7 Klaviyo flows every Shopify store needs.
Campaigns get the attention, but flows do the steady work. These are the seven I build into every account, and the settings that matter most in each.
Read the guide Guide · 6 min readAttentive to Klaviyo: a migration checklist.
Moving SMS is the part people worry about, and for good reason. Here's the checklist I use so subscribers come over with their consent intact and nothing sends twice.
Read the guide